In a world dominated by digital photography and Instagrammers, analog photography is a fun reminder of how cool it was to hold printed images in your hand.

What better brand than Leica, to remind us of that feeling.

The Sofort is Leica’s first ever instant camera. It is the perfect companion for any
adventure. With the Sofort, Leica invites you to live a special moment, frame it,
capture it – and quickly print it!

The small and compact Leica Sofort makes it the ideal companion for fashion-conscious
people who love photography. It comes in a choice of cool and contemporary
colours – orange, mint and white. Additional manual settings also makes the
Sofort a great addition to the serious photographer’s camera collection.

https://us.leica-camera.com/